CI/CD for Next.js: Automating Deployment with GitHub Actions
In modern web development, the speed and reliability of bringing a product to market play a crucial role. Manual deployment of applications, especially complex ones like Next.js projects, often becomes a bottleneck. This process can take up to 30 minutes, is prone to human error, and requires constant developer attention.
Why is Deployment Automation Necessary?
In modern web development, the speed and reliability of bringing a product to market play a crucial role. Manual deployment of applications, especially complex ones like Next.js projects, often becomes a bottleneck. This process can take up to 30 minutes, is prone to human error, and requires constant developer attention.
Switching to an automated Continuous Integration and Continuous Deployment (CI/CD) system helps solve these problems. The Media Jet project serves as an example of how implementing GitHub Actions can completely transform the deployment process. Instead of manually copying files and restarting servers, the entire cycle—from pushing code to the repository to its appearance on the production server—is executed automatically, reliably, and predictably.
Overview of the CI/CD Process for Next.js
The foundation of automation is a well-defined workflow that triggers automatically upon a specific event. In our case, the main trigger is a push to the main branch of the repository—'main'. This action initiates a chain of steps executed on GitHub's servers.
The process looks like this:
- A developer pushes code to the main branch.
- GitHub Actions automatically detects this event and triggers the corresponding workflow.
- Automated tests are run to check code quality (if configured).
- The Next.js application is built, creating optimized static files and server-side code.
- The finished application is deployed to the target server.

Structure of a Workflow File in GitHub Actions
| Component | Description |
|---|---|
| Triggers | Define the events that trigger the workflow. The main one is a push to the main branch; optionally, pull_request can be added. |
| Jobs | A set of steps that execute on the same virtual environment. They are usually divided into logical blocks, such as 'build' for building and 'deploy' for deployment. |
| Steps | Individual commands or actions within a job. They include checking out code, setting up Node.js, installing dependencies (npm install), building (npm run build), and deploying. |
All automation logic is described in a special YAML file, which must be located at .github/workflows/deploy.yml in your repository. This file has a strict structure consisting of several key blocks that define when and how your pipeline will run.
The main components of the workflow configuration file are described in detail in the table below. Understanding these elements is key to creating effective and flexible automation processes.

Configuration and Deployment via SSH
The SSH protocol is often used to deploy an application to a private server. GitHub Actions allows you to securely connect to a remote server and execute the necessary commands. To do this, you need to configure secrets in your GitHub repository to avoid storing confidential data (passwords, keys) directly in the code.
- DATABASE_URL — database connection string.
- Various API keys used in the application.
- Server access credentials (host, username, SSH key).
- Establishing an SSH connection to the server using credentials stored in secrets.
- Copying the built application files (the .next, node_modules, and package.json folders) to the server.
- Restarting the service responsible for running the application (e.g., using pm2 or systemctl) to apply the changes.

Optimizing the Workflow for Faster Builds
Although automation already saves a significant amount of time, the CI/CD process itself can and should be optimized. Every minute saved on workflow execution boosts team productivity. There are several effective techniques to speed up builds and deployments in GitHub Actions.
- Caching node_modules: Installing dependencies can be time-consuming. Caching this folder allows skipping the installation step if package-lock.json has not changed, which reduces execution time by several minutes.
- Caching the .next folder: Next.js saves the results of previous builds in the .next folder. Caching it allows the framework to rebuild only the changed parts of the project, significantly speeding up the build step.
- Parallel job execution: If tests and builds are independent of each other, they can be run in parallel jobs to reduce the total pipeline execution time.

Security, Monitoring, and Notifications
Automation should not come at the expense of security. Using GitHub Secrets is a mandatory rule—it ensures that sensitive data never gets into the source code. Additionally, you can restrict access to the workflow, allowing only specific users or teams to run it.
Monitoring the process is equally important. GitHub Actions provides detailed execution logs for each job, allowing for quick problem diagnosis. In the Media Jet project, a notification system via a Telegram bot was implemented. This allows the team to instantly know the deployment status: a success message means they can check the changes on the site, while an error message means they can start fixing it immediately. Deployment time metrics are also tracked to monitor pipeline performance.

Results and Metrics: The Media Jet Example
| Metric | Manual Deployment | Automated Deployment (CI/CD) |
|---|---|---|
| Deployment Time | ~30 minutes | 5-10 minutes |
| Success Rate | Depends on human factor | 99%+ |
| Rollback on Error | Manual, time-consuming | Automatic |
| Notifications | None | Telegram (success/failure) |
Implementing CI/CD for the Media Jet project brought measurable and significant improvements. The main result is a radical reduction in the time and effort spent on deployment. Automatic deployment on every push to main completely eliminated manual intervention.
Furthermore, the system has become much more reliable. In case of an error during the build or test phase, the deployment is automatically aborted, and the old, working version of the application remains untouched. This effectively serves as an automatic rollback. A comparison of key metrics before and after implementation clearly demonstrates the benefits.
